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App Store screenshot generator

App Store screenshots.
One connected story.

Design connected App Store screenshots in Showcase. Turn the same product story into a promo in Video.

Open ShowcaseOpen Video
A connected screenshot story
Your screens. Your story. Your campaign.Sample composition
Made for the next thing you ship.Explore the possibilities
One campaign. A connected story.
  • iPhone & iPad layouts
  • Editable campaigns
  • Headlines & device frames
  • Batch image export

The possibilities

Make the swipe
worth their while.

A good App Store screenshot set has a thread. Start with a benefit, show the interface that proves it, and keep the visual story connected.

Use the left and right arrow keys to explore, or Home and End to jump to the first and last example.

Screenshot campaignShowcase studio
A clear opening

Start with the reason to care.

Give the first screenshot one message and a product screen that supports it. Use a readable headline and a clear hierarchy that still works at thumbnail size.

Create in Showcase
Screenshot campaignShowcase studio
Connected panels

Keep the story moving.

Build a screenshot set with consistent spacing, typography, and color. Give each panel a purpose so the next swipe adds something useful.

Create in Showcase
Screenshot campaignShowcase studio
Feature stories

One panel. One good reason.

Put the most useful features in a considered order. Pair a specific headline with the screen that demonstrates it, and keep the interface easy to read.

Create in Showcase
Screenshot campaignShowcase studio
Brand-led layouts

Make the whole set feel like you.

Adjust the palette, device framing, and copy to match your app. Use the campaign as a visual extension of the product, from first panel to final benefit.

Create in Showcase

A clear opening, example 1 of 4.

Choose your workspace

The film.
The matching campaign.

Video for your product film. Showcase for your store screenshots. Two formats, one product story.

Showcase workspace for screenshot campaigns

Build the matching set.

Showcase

Create a connected screenshot campaign for your store listing. Bring screens, device frames, headlines, and brand choices into one workspace.

  • Editable screenshot campaigns
  • Layouts, device frames, and typography
  • Store targets and batch image export
Open Showcase

Tell the whole story.

Video

Build a promo around your product. Arrange scenes, combine screen recordings and graphics, and give the edit a beginning, middle, and finish.

  • Scenes, media, and timed layers
  • Text, transitions, and audio
  • A timeline for your complete film
Open Video

Give every screenshot a role in the story. Explore the whole set, or open a single frame to look at the composition.

Open ShowcaseOpen Video

Choose a frame. Take a closer look.06 perspectives

The creative process

From screen grabs
to a complete set.

How to create App Store screenshots: tell a benefit-led story, compose it in Showcase, and export for your listing targets.

A closer look
Showcase workspace with sample screenshot campaign layouts
01

Choose the screens that explain it.

Collect current iPhone or iPad captures. Decide which benefit opens the listing and which interface moments support the rest of the story.

Use real product screens, and avoid filling every panel with multiple competing messages.

Dark Showcase workspace showing a connected screenshot set
02

Build the campaign in Showcase.

Choose a layout, replace the sample screens, and customize the headlines, device treatment, and palette. Preview the set as a connected sequence.

Keep headline size and screen readability consistent from one panel to the next.

Sample paired device composition for a coordinated app campaign
03

Review the targets. Export the set.

Choose the relevant listing targets in Showcase and export your images. Check the finished set in App Store Connect before submission.

Need a promotional film as well? Open Video and tell the same story with recordings, text, and sound.

A listing with
a clear point of view.

Create App Store screenshots that explain your app at a glance and reward a closer look. Use the tools to make the message easier to understand.

Showcase workspace with a sample app screenshot campaign
Hierarchy

A benefit before a feature list.

Write a specific headline about what the app helps someone do. Let the interface provide the evidence, with enough space around it to remain readable.

Continuity

A campaign, from first card to last.

Repeat the typography, device treatment, and visual rhythm. Change the story on each panel while keeping the screenshot set recognizably connected.

Targets

Compose for the display.

Review the iPhone and iPad targets available in Showcase. Check the exported dimensions and the current requirements in App Store Connect for the devices your app supports.

Video

Give the same story another format.

Use Video to turn recordings and product assets into a promo. A marketing film may need a different edit for a store preview, so check the intended destination before submitting.

A consistent visual language can carry a whole release. Explore a collection of frames, then make the screenshot campaign yours.

Open ShowcaseOpen Video
06 perspectivesA collection to make your own.

For your next release

A great app.
A listing that feels like it.

Explore the creative tools with a free account. Choose a plan when your next launch needs more room to create and export.

Explore the plansPaid plans from $5/month
USD, billed monthly
Or start creating in Showcase

Frequently asked questions

A few things
worth knowing.

Practical answers for your next screenshot campaign.

Open Showcase
What is an App Store screenshot generator?

An App Store screenshot generator combines your app captures with device frames, headlines, and a consistent layout. Mockship Showcase lets you build an editable screenshot campaign, then export images for the listing targets available in the workspace.

Where do I create the screenshots?

Open Showcase to create and edit your screenshot campaign. Add your own screens, customize the layout and copy, choose the relevant output targets, and review the exported images before uploading to App Store Connect.

Can I make iPhone and iPad screenshots?

Showcase includes device and output choices for screenshot campaigns. Select the available targets that match your supported devices, then check the dimensions and layout against your App Store Connect requirements before submission.

Can I create a matching app promo?

Yes. Use Video for a promo built from recordings, product screens, text, and audio. Carry the same message and palette over from Showcase, then adapt the pacing for a film.

Will a template guarantee App Store approval?

No. A template helps with layout, but approval also depends on your app, content, selected device targets, and Apple's current requirements. Review the exported assets and the upload guidance in App Store Connect before submitting.

Keep the story going

One product.
A whole launch.

Make the film.Open Video for your app promo and product story.Build the screenshot set.Open Showcase for App Store and Google Play campaigns.
3D device mockups

Give your interface depth and a point of view.

iPhone Mockup Generator

Turn iOS screenshots into considered product images and animated device scenes. Create in your browser.

Animated Device Mockups

Create animated 3D device mockups with camera movement, screen recordings, and sound. Take your favorite frames with you.

App Promo Video Maker

Turn app screens and recordings into a launch film. Build the matching screenshot campaign in Showcase.

Google Play Screenshot Generator

Build a connected Google Play screenshot campaign in Showcase. Create the matching product promo in Video.