Promo videoVideo studio01Launch films
Put your strongest moment first.
Introduce the problem, show the app solving it, and close with one clear next step. Build the sequence with scenes, recordings, text, and music in Video.
Make a promo video
app promo video maker
Your app promo.
Worth watching.
Turn app screens and recordings into a launch film. Build the matching screenshot campaign in Showcase.
A new perspective on your product
Your interface, brought into focus.Sample composition
Made for the next thing you ship.Explore the possibilities
From first screen to finished launch.
- Product storytelling
- Scenes & timed layers
- Music & transitions
- Matching screenshot campaigns
The possibilities
One app.
More than one way in.
Make a film for the launch, a short edit for the feed, and a screenshot story for the store. Give every format a clear job.
Use the left and right arrow keys to explore, or Home and End to jump to the first and last example.
Promo videoVideo studio
Product videoVideo studio
Short-form videoVideo studioScreenshot campaignShowcase studio
Launch films, example 1 of 4.
Choose your workspace
The film.
The matching campaign.
Video for your product film. Showcase for your store screenshots. Two formats, one product story.
Tell the whole story.
VideoBuild a promo around your product. Arrange scenes, combine screen recordings and graphics, and give the edit a beginning, middle, and finish.
- Scenes, media, and timed layers
- Text, transitions, and audio
- A timeline for your complete film
Build the matching set.
ShowcaseCreate a connected screenshot campaign for your store listing. Bring screens, device frames, headlines, and brand choices into one workspace.
- Editable screenshot campaigns
- Layouts, device frames, and typography
- Store targets and batch image export
Find the frames
that tell your story.
An opening, a demonstration, a reason to care. Gather the moments that make your product film feel connected.
06 perspectivesA collection to make your own.
The creative process
A story first.
A timeline second.
How to make an app promo video: decide what matters, show the product, and give the edit a clear finish.
A closer look01
Choose one story to tell.
Write a short sequence: the need, the product moment, and the next step. Gather screenshots, screen recordings, and the brand assets that support it.
Lead with the useful moment instead of a long logo introduction.
02
Build the edit in Video.
Arrange your media into scenes. Add timed text, transitions, and audio, then preview how the visual story and music work together.
Use Motion separately when you want to create an animated 3D device shot for your campaign.
03
Finish the rest of the launch.
Export your promo from Video. Open Showcase to create a screenshot set with the same message, palette, and product screens.
A film and a listing have different pacing. Keep the visual identity connected while adapting the story to each format.
A good edit
knows what to leave in.
Build an app promo around real product value. Make every scene understandable, every caption readable, and the ending useful.
One useful promise.
Decide what someone should understand after watching. Choose the screens and interactions that demonstrate that promise, then cut the material that distracts from it.
A sequence people can follow.
Arrange an opening, a demonstration, and a closing frame. Use transitions to connect ideas, and keep text visible long enough to read.
Let the edit find its rhythm.
Bring in music and sound that suit the product. Check that the story also makes sense muted, especially for videos people may see in a feed.
A film and a listing that belong together.
Video is the workspace for the promo. Showcase is the workspace for store screenshots. Carry the same product message between them while composing for each destination.
One frame can
set the whole tone.
Look through the visual direction for your next promo. Keep the strongest scenes and build the edit around them.
Use the arrow buttons, swipe a card, or use Left and Right on this gallery. Select the front image to expand it.
The first impression
Give the opening its own space.
The first impression, image 1 of 6.
For your next release
You built the product.
Now give it a proper premiere.
Explore the creative tools with a free account. Choose a plan when your next launch needs more room to create and export.
Explore the plansPaid plans from $5/month
USD, billed monthly
Or start creating in Video USD, billed monthly
Frequently asked questions
A few things
worth knowing.
Practical answers for your next product promo.
Open VideoWhat is an app promo video maker?
An app promo video maker helps you turn screenshots, screen recordings, text, and sound into a product film. In Mockship, use the Video studio to build the complete edit, then use Showcase for a coordinated store screenshot campaign.
Should I use Video or Motion?
Use Video to assemble the broader promo with scenes, timed media, text, transitions, and audio. Use Motion when the focus is an animated 3D device scene with camera movement. Both can be part of your launch workflow.
Can I use my own screen recordings?
Yes. Gather clear recordings of the interactions you want to show and add them to the Video workspace. Keep each source clip focused on one action so the finished edit is easy to follow.
Where do I create the matching screenshots?
Open Showcase to build multi-panel screenshot campaigns for the App Store and Google Play. Use the same screens, palette, and message as your promo, then adapt the layout and copy for a still-image listing.
Can I use the same promo in an app store?
A general marketing promo and a store preview may have different requirements. Choose the intended destination before editing, check its current upload rules, and review your exported file before submitting it.
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